{{first_name | Leader}}, welcome back. Today’s updates:
Early startups get one year of Framer’s Launch Plan free, limited spots available*
Sora 2 is wonderful and terrifying at the same time
Perplexity’s Comet is now free for everyone!
Unconventional Inc is raising $1B
Tools, resources, and a prompt to prioritize your business functions ⬇️
Framer is the design-first web builder that helps startups launch fast. Join hundreds of YC founders already building on Framer.
Who's Eligible?
Pre-seed and seed-stage startups.
Offer available to new Framer users only.
What You Get:
✅ 1 year of Framer's Launch Plan ($900 value)
✅ Fast, professional site — no dev team needed
✅ Scales with your startup — from MVP to full site
Spots are limited — apply before October 31st to claim your free year.
Sora 2 is here!
If you have seen Sam Altman on your Twitter feed stealing GPUs from a shop, it’s not him. It’s Sora.
OpenAI launched Sora 2 a couple of days ago with this video, and it took Twitter by storm. It’s OpenAI’s next-gen video + audio model, paired with a new iOS app for creating and sharing short clips.
It has already jumped to the top of the charts on the US App Store.
Key updates:
Video + audio in one step: Generates synchronized visuals and soundtracks, cutting down creative workflows.
Sharper realism: Physics and motion look noticeably more natural than in Sora 1.
Personalized cameos: Early testers are experimenting with face + voice insertion for branded or individual content.
Social-first app: The invite-only iOS app (US/Canada) pushes 10-second TikTok-style clips into a feed built for remixing.
Rights & safety baked in: Likeness protection and IP moderation tools are part of the core release.
Things to keep in mind
Clips are still short and capped at ~10 seconds in the app.
Pricing is unclear; “Pro” and API details are still vague.
Not enterprise-ready yet; compliance, reliability, and scale are open questions.
In the past few days, creators have rushed to test Sora 2’s realism and personalization, with some clips looking nearly production-ready. It’s a clear sign of how quickly AI video is evolving from a “demo toy” into a practical creative tool.
In other news
Perplexity’s Comet, its advanced AI assistant for search and summarization, is now free for everyone, expanding access to enterprise-grade AI tools for faster research, insights, and customer support.
Former Databricks AI head Naveen Rao is raising $1B for Unconventional, Inc., a brain-inspired AI chip startup backed by a16z, Lightspeed, and Databricks.
Productivity Tools
Smartlead - Helps to convert cold emails to consistent revenue with creative campaigns.
Findr - An AI-powered assistant that helps teams quickly find information across their workplace apps.
Wordtune - an AI writer that can paraphrase, rewrite, correct your grammar, and more.
BeeDone - Gamify your daily routine. Turn routines into wins, maintain your habit, and play the productivity game..
Get featured tomorrow: How do you use AI for business/personally? Interesting stories will be shared with 100K curious readers.
Useful Resources
What if AI doesn’t get much better than this?
Key AI adoption metrics every leader should track.
Chat with Claude in Slack. See what it can do and how to set it up.
Boost your executive presence. See tips for commanding attention.
Enterprise workflow documentation guide, why it matters, and how to build it.
If AI could generate one thing for fun, what would you pick?
💰 Funding
Apiphani secured $25M Series A to advance AI-based application management.
AdPipe raised $12M to scale authentic video for enterprise brands.
💼 Roles in AI
🐦 MIT tracked brains on ChatGPT
MIT tracked brains on ChatGPT with EEG scans.
LLM users showed weaker language and memory signatures compared to brain-only writers.
Yes, ChatGPT cuts cognitive load by 32% and extends productive time.
But it also trims the very circuits that make ideas stick.
We might be
— #Aadit Sheth (#@aaditsh)
8:53 PM • Oct 3, 2025
AI Opportunity Mapper
When to use this?
You’re deciding which business functions or workflows should be prioritized for AI deployment next quarter.
You are a Chief AI Strategy Officer. I will describe our current business functions and challenges below.
Your job:
Identify 5 workflows where AI can create the most measurable value.
For each, estimate impact level (high/medium/low) and ease of implementation.
Suggest one starter project or proof of concept for each area.
End with a 2-line summary I can present to my COO or CFO.
Output format:
| Function | AI Use Case | Impact | Ease | Proof of Concept|Correct Input Style:
Describe your organization in detail.
Eg: “We are a $1B logistics provider operating across Asia. Our priorities are faster delivery turnaround, reduced fuel costs, and automated customer tracking.”Describe current workflows and mention 3–4 business functions and key pain points
Eg: “Operations: manual route optimization; Finance: slow invoice reconciliation; HR: repetitive onboarding steps; Customer service: delays in response time.”
P.S. Get more such prompts in the Prompting Playbook (free for you)
Q. Do you personally trust AI outputs without human review?
Results: More than 78% voters still feel the need for human review with AI outputs!
Stay curious, {{first_name | leaders}}
PS. If you missed yesterday’s issue, you can find it here.