{{first_name | Leader}}, welcome back.

In today’s issue we take a look at how AI is becoming easier to use, from tap-to-share to meeting notes, but more expensive to run.

These are today's updates.

  • Get audit-ready for ISO 27001 with Vanta*

  • DeepSeek raises API prices by up to 1,100%

  • Android gets AirDrop-style tap-to-share

  • Google Meet brings AI notes to in-person meetings

  • Tools, jobs, resources, and the last issue’s winning prompt ⬇️

. Together with Vanta

ISO 27001 is the globally recognized standard for information security - and the credential often required by European customers, governments, and regulated industries. This checklist maps every step, from building your ISMS to passing your certification audit.

Whether driven by a customer request or a proactive security push, you'll have a clear picture of exactly what to tackle and when with this checklist from Vanta.

. Top News.

DeepSeek is raising API prices for its V4-Pro and V4-Flash models and adding peak and off-peak rates, according to a company statement. The increases range from 50% to 1,100% depending on the model, token type, and time of use, and take effect August 17.

The company had warned developers earlier this month that a significant hike was coming, without giving numbers. DeepSeek's low prices have been forcing rivals like ByteDance and Tencent to cut their own rates, so this move gives the rest of the market some room to raise theirs too.

As part of the Pixel 11 launch, Google confirmed Quick Share is getting a tap-to-share feature. Bring two Android phones together on the home screen and you can swap contact info instantly. For photos and videos, you still need to open the share sheet first, then bring the phones together.

It's rolling out on Pixel 6 and newer models, with Samsung's Galaxy Z Fold 8, Fold 8 Ultra, and Flip 8 getting it soon. The feature has been showing up in leaked code since last September, when it first appeared as a hidden Labs experiment in Samsung's One UI. Android had something similar years ago with Android Beam, which used NFC and got killed off. This version leans on NFC as a trigger, with Quick Share handling the actual transfer underneath.

Google is rolling out ‘Take notes for me’ for in-person meetings, starting with Android. Open the Meet app, tap the new take notes button, and set your phone down like a regular recorder. Gemini listens in, and when you stop the session, it saves a transcript, a summary, and a list of action items to a Google Doc in Drive, then emails you the link.

The feature already existed for video calls. You don't need a separate recorder for in-person meetings anymore, since Meet handles it now. It's rolling out to Android first, with web and iOS coming after. Access needs a Google AI Pro or Ultra plan, or an eligible Workspace edition, and for now it only handles one language per meeting, with a recommended length of 15 minutes.

. Prompt of the Day.

AI Competitive Intelligence Brief

When to use this?
Use this prompt before strategy meetings, quarterly reviews, or major decisions to quickly understand what competitors are doing with AI.


You are an experienced competitive intelligence analyst supporting an enterprise leadership team.

Create a concise AI Competitive Intelligence Brief for my company.

Company:
[Company name]

Industry:
[Industry]

Key competitors:
[List 3-5 competitors]

Time period:
[Last 30 days / Last quarter / Custom period]

Analyze publicly available information and identify meaningful changes in how these competitors are using, investing in, or positioning around AI.

For each competitor, cover:

1. New AI products, features, or launches
2. Major AI partnerships or acquisitions
3. AI investments and funding
4. New AI-related hires or leadership changes
5. Changes to AI pricing or product strategy
6. Notable customer wins or enterprise deployments
7. AI-related messaging, positioning, or marketing campaigns
8. Important product or technology announcements
9. Evidence of AI adoption within their own operations
10. Any emerging threats or opportunities for our company

For every important development, include:
- What happened
- Date
- Why it matters
- Potential impact on our company
- Source

Separate confirmed facts from analysis or speculation.

Then create:

### Competitive Snapshot
Rank each competitor's current AI position as:
- Leading
- Advancing
- Stable
- Falling behind

Explain the reasoning briefly.

### What Changed
Identify the 5 most important competitive moves across the market during this period.

### Threats
List the competitive AI developments that could create the biggest risk for our company.

### Opportunities
Identify gaps or opportunities our company could act on.

### Executive Watchlist
Give me 5 things leadership should monitor over the next 90 days.

### Recommended Actions
Suggest 3-5 actions our leadership team should consider based on the findings.

Keep the brief factual, concise, and decision-oriented. Prioritize developments that could affect revenue, customer retention, market positioning, operating costs, or competitive advantage. Ignore minor product updates and generic AI announcements.

P.S. Get more such prompts in the Prompting Playbook (free for you)

Stay curious, {{first_name | leaders}}

PS. If you missed yesterday’s issue, you can find it here.

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